Avoid fancy phrasing. Say what you want in plain language.

ChatGPT rewards clarity, not poetry.

Begin your prompt with the thing you're stuck on.

That's the signal that matters most.

Ask for advice like you're about to implement it.

E.g., "What would I do this week?" beats "Explain this conceptually".

Reference something real: your site, customer, offer, calendar.

It forces relevant output.

Don't just say what you want. Say what you don't want.

Avoid clichés, keep it under 75 words, mention [X].

Set a time boundary: "Based on what’s true in June 2025…"

It frames everything.

Present trade-offs.

E.g., "Which of these 3 ideas is most likely to convert?"

Don’t just get output. Get critique.

E.g., "Rank these and explain your reasoning."

Use setups like:

"Act like this idea just flopped. What would you audit?"

"Pitch this to a skeptical investor."

Tell it how to think, not just what to be.

E.g., "You are a calm, cutthroat operator who values speed over elegance."

Instead of "give me ideas"

"What would be the highest-leverage move I’m overlooking?"

Prompt like you’re in a feedback loop:

“Here’s version 1. Make it 2x sharper.”

Skip reinventing the wheel.

Already tested A/B/C. I’m stuck between D and E.

This reduces unnecessary re-prompts.

Wrap your prompt with:

"Now write the email/tweet/call script that would follow."

Tell it how it should feel:

"Confident but not cocky."

"Smart and slightly confrontational."

Tone drives output.

"Based on these 3 examples, write one that’s better."

This is leverage.

Tell it what to ignore.

E.g., "Avoid motivational language. Avoid filler phrases."

This helps you shape tone/style.

End with:

"What’s wrong with this approach?"

You’ll remove ChatGPT’s “yes-man” tendencies.

If it works once, make it reusable:

"Turn this into a prompt template I can run daily."